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Research

US DTC Returns Report 2021

How can brands harness returns data into a better experience that recovers revenue and builds lasting customer relationships?

$190,000 of goods are returned every minute in the US. This is a nightmare for consumers and brands. How can brands harness returns data into a better experience that recovers revenue and builds lasting customer relationships?

 

Check out our research and find out how brands like Outdoor Voices and Harry’s are transforming their returns experience for the better. Discover best practices you can implement easily and key opportunities to improve.

 

What you’ll learn:

  • DTC industry standards around returns processes and customer experience
  • Our best practices to manage returns data better
  • How you can use Operations Experience Management to transform returns from a friction-filled process, into touch points that will build loyalty and increase customer lifetime value

Key findings

14% of brands charge for returns

26% of brands require customers to email them to start a return

94% of brands did not send a review request

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